fragments of a professional story

Boston University

Teaching Assistant, CO101 World of Communication, 2022 — 2023

Developed lesson plans and facilitated weekly discussions for 75+ students on subjects of PR, journalism, and advertising
Implemented inclusive pedagogy to promote active participation, achieving a consistent 5/5 student feedback rating each semester
Graded assignments with detailed feedback and 50+ office hours, resulting in a 20-30% average grade improvement per semester

Office Assistant, Department of Mechanical Engineering, 2023 — 2023

Managed logistics for departmental events, including orientation programs for incoming PhD students showcasing logistical skills
Utilized 3D printing technology to design functional office supplies, demonstrating a proactive problem-solving approach
Maintained departmental database for resource allocation (e.g., lab equipment, budget) and faculty office operations

Marketing Intern, 2023 — 2023

E-learning platform providing AI e-learning modules to educational institutions

Implemented and developed email marketing strategy and content for the flagship newsletter, leveraging Beehiiv digital analytics for subscriber pattern monitoring through A/B testing, leading to a 45% increase in newsletter subscriptions within 3 months
Utilized social listening tools such as Meltwater for consumer segmentation analysis to write reports on existing and targeted user personas with an estimation of a 20% increase in engagement rate on paid and owned media channels
Maintained a PR media list for outreach and lead activation leading to a 10% increase in collaboration opportunities
Optimized Agile sprints for content planning and distribution with improved turnaround times by 2x and streamlined workflows

Content Writer, 2020 — 2021

Crowdfunding platform of ering fundraising solutions for medical treatments

Executed content production for 8+ PESO channels for 200+ patient story campaigns across 4 regions raising over $7M
Developed creative briefs and calendars for content creation of materials like photo shoots, storyboards, and social posts, cross-functionally collaborating with 5+ teams and stakeholders, ensuring the launch of patient stories within a 48-hour timeframe
Partnered with top medical professionals nationwide to conduct topical interviews and oversee video content production for digital engagement resulting in an increase in topical mentions across all digital channels, averaging a 30% boost in visibility
Crafted press releases for esteemed news organizations on the behest of executive leadership (COO/CEO) for patient education and partnerships, ensuring alignment with organizational objectives resulting in increased brand awareness

Content Writer, 2019 — 2020

Web and mobile app development services provider for SaaS clients

Leveraged industry marketing standards to craft compelling website content for SaaS platforms, showcasing unique value propositions in collaboration with developers and product managers, driving a 37% organic search traffic increase, 20% longer session durations, and a 25% bounce rate reduction for landing pages, dynamic content hubs, and branded content portals
Applied SEO best practices such as content tagging and well-researched tail keywords increasing traction to the landing page of the client website by 36% as measured using predefined KPIs such as organic visibility and user engagement

Content Writer, 2017 — 2018

Agency specialized in e-learning, corporate facilitation, and instructional design

Conducted market research on the automotive industry trends to write reports and articles for the corporate employee magazine of a multi-billion dollar company with an extensive readership of 40000+ leading to a significant boost in community engagement
Developed engagement strategy and content for corporate facilitation programs such as flyers and infographics designed exclusively for a $2 billion client, resulting in an improvement in workshop engagement and the number of attendees